People don’t want to see the same 20 people making movies over and over again with the same 20 actors.
Even after we did our first two movies, Gone Girl and Wild, we weren’t making any money.
It took me three successes for people to say, ‘OK, that’s a real thing; she is a real producer.’
It wasn’t this economic boom until I started doing more audience engagement through book clubs and getting on Instagram and promoting women’s stories.
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