Candace Cameron Bure signed an exclusive deal with GAC Family in April, following Jen Lilley and Danica Patrick’s exits from Hallmark.
Behind the scenes, however, the drama might be a little more real, as a number of Hallmark actors have jumped ship to GAC Family, as the rival network builds up its own corner of the market.
Stars like Candace Cameron Bure and Danica McKellar might seem like pretty big losses for Hallmark, however, the channel’s higher-ups don’t appear to be too worried.
Especially around Christmas time, viewers flock to the channel and its offshoots for some sweet-as-cocoa romance, always served with a happily-ever-after.