It ultimately should be a great thing for the film industry, if not just because it could help prevent studios stop stacking major titles on top of one another during the summer, knowing that there exists prime opportunity to make money at other times of the year.
If movies are more spread out on the calendar then people will be more inclined to go, if not particularly because of the cost of a ticket these days.
September and October have classically not been periods for blockbuster releases, but titles like Andres Muschietti’s IT, Ruben Fleisher’s Venom and now Halloween have proven that audiences will turn out it droves in the material is exciting enough.
All of that is really impressive – especially when you consider it only cost $10 million to make – but it also adds to the trend of massive fall releases that we’ve seen in the last couple of years.