However, while most Netflix users understand that some prices increases do happen over time, a new study found there is a dollar amount that would induce a lot of users to quit the service.
A whopping 29% of households said they were already fed up with the price increases and plan to quit Netflix the next time the numbers go up again.
Netflix has already started increasing prices, and has stated that more price increases will most certainly be coming in the future.
Recent earnings information reveals that fewer people are signing up for Netflix each quarter, which indicates the market is already saturated.