Granted, like with most action movies, Skyscraper is operating in an exaggerated reality, but it’s not quite as ridiculous as the poster made it out to be.
Oh, and “spoiler” alert, Sawyer makes it to the other side intact during Skyscraper.
Under the laws of physics, Will Sawyer meets his untimely demise no matter how he jumps off that crane in the poster.
Clearly, though, there aren’t any hard feelings on Thurber’s part towards the marketing team, as he enjoyed the memes that were spawned from that poster.