It sounds like a lot, but that would also be the lowest number of tickets sold in America in 24 years.
Using a little math (something I want to stress I absolutely hate) you see that the estimated number of movie tickets sold in 2017 was 1.23 billion.
But theaters need to stop losing customers, and start creating new customers if they want to turn this bad news around.
NATO points the blame for the bad sales squarely at a disappointing summer season, and particularly the number of sequels that audiences didn’t want.