Not only did the network renew the show for a third season before Season 2 even premiered, but it also gave This Is Us the coveted post-Superbowl slot.
This Is Us returns with new episodes Tuesday, Jan. 2 at 9/8c on NBC.
And when it comes to This Is Us, a second season stumble was highly probable: the concept is a family drama, a classic format that doesn’t quite reach the spectacle of other shows it competes against.
In fact, in 2017, This Is Us not only managed to avoid a sophomore slump, it actually turned the concept on its head and experienced an uptick in both quality and overall ratings.