The HFPA released a statement on social media on Sunday announcing “transformational change”, in the wake of stinging criticism before and during the 2021 edition of the Golden Globes a week ago.
However, Time’s Up responded immediately, accusing the HFPA of having dragged their feet “for decades”, and questioning the organisation’s commitment.
A plan launched by the Hollywood Foreign Press Association to improve diversity in its membership and bolster the credibility of its Golden Globes awards has been met with scepticism by Time’s Up, one of the film industry’s leading activist organisations.
According to Deadline, Time’s Up has applied pressure on NBC, the source of the HFPA’s main revenue stream via lucrative payments for broadcasting the Golden Globes, to ensure significant changes take place.